Hello there!
I'm Francesca and I'm thrilled to (virtually) meet you.
I specialize in creating efficient & intuitive interfaces to provide delightful experiences for users. I am passionate about designing digital products that enhance how users engage with their environment and empower how they perceive their health and well-being.
I find excitement in uncovering and solving existing problems that users face through an iterative design process following Lean UX design principles. My design process involves persona creation & validation, user testing, creating wireframes & hi-fi mockups, and constant iterations.
If not doing heads-down work in design, you can find me doing all sorts of adventurous and fun things. I love hiking to the tallest peaks, scaling up walls in climbing gyms, pedaling away on my road bike, exploring new cities & cultures, serenading animals and eating really good frozen yogurt.